As this year draws to a close, Confero is delighted to be running an online product sampling campaign for Nature’s Bounty UK to encourage an audience of females aged 16+ to try their ‘Beautiful Skin’ Gummies and have the chance to win a year’s supply.
The Beautiful Skin Gummies provide a glowing blend of nutrients to support your beauty routine. Miss Selfridge were the perfect retailer fit for the brand to ensure they were reaching a beauty and fashion loving young female audience, shopping online.
The sample packs give shoppers the chance to try 2 of the raspberry flavoured Gummies, with an accompanying educative leaflet to give consumers more information on the product as well as how to enter to win a year’s supply of the Beautiful Skin Gummies – all via a simple entry mechanic hosted by Nature’s Bounty, to snap your sample and tag the brand on social media – either Facebook, Instagram or Twitter!
Overall this campaign provided Nature’s Bounty with the perfectly targeted activity to help get the brand directly into the hands of their desired target core consumer, and encourage future trial and purchase.
For further information on Confero’s targeted and controlled product sampling initiatives please contact info@conferomarketing.com or call 0203 507 1850
